Arizona small businesses, better-built.
You didn't start a business to work every weekend. Elaren finds where your hours and your margin are going, builds the systems that give them back, and makes the business run without you in the room — for owner-operated Arizona businesses under $4M.
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The premise
Most small businesses don't fail because the product is wrong.
They fail because operations can't keep up. Manual workflows. Broken handoffs. Decisions made without data. Tools that don't talk to each other.
Fortune 500s solve this with seven-figure operations teams. Mid-market firms hire $200K consultants. Arizona's owner-operators get neither — and get told to figure it out with another cloud tool.
Elaren closes the gap. Enterprise-grade operating discipline, translated, sized, and priced for a business doing under $4M.
The real cost
The leak that actually costs you isn't on the P&L.
Most owners under $4M are the bottleneck on every $200 decision — dozens of interruptions a day, a phone that never stops, a business that can't make a move without them. That's why you can't take a weekend. Nationally, 70% of owners work weekends and nearly 40% put in 60-hour weeks.
The fix isn't working harder. It's building the systems and the decision rules so your team runs the day without you — so the business keeps running when you're at your kid's game instead of the shop.
Get the evenings back. Keep the business.
How we work
Three steps. One operator. Built for businesses under $4M.
01 · Diagnose
We find what's leaking.
Two weeks. Fixed price. We sit with your team, pull your data, shadow your workflows, and write a report with the top three to five things costing you money. If we don't find at least 3× the fee in annualized opportunity, you don't pay.
See pricing →02 · Build
We close the highest-ROI leak.
Four to eight weeks. Fixed scope, fixed price, 30-day kill-switch. The highest-ROI fix from your Diagnostic — a workflow, an AI-enabled tool, a dashboard, a process redesign. You get a working system in production, documentation, SOPs, and a trained team.
See pricing →03 · Stay on
We become your right hand.
Monthly retainer. Cancel any month. Operations advisor for the systems, the team, and the next round of fixes. Half-day on-site each month, async access during the week, quarterly business review.
See pricing →Start here
One low-risk first step: a $2,000 Diagnostic.
Two weeks, fixed price. We find the top three to five things costing you money and hand you a ranked plan. If we don't surface at least 3× the fee in annualized opportunity, you don't pay. That's the only thing you commit to up front — and it's refundable.
The Diagnostic
from $2,000
Money-back if we don't find 3× the fee.
Then, only if it makes sense:
Build — we install the highest-ROI fix your Diagnostic surfaced. Fixed price, scoped to the work. Starts at $7,500.
Stay on — a fractional operator on retainer, sized to your business. From $1,800 / mo. Cancel any month.
Four reasons owners pick Elaren.
Arizona-built
Phoenix Metro resident. On-site at your shop in Goodyear, Mesa, Chandler, Gilbert, Scottsdale, or Glendale. Not Zoom-from-Boston.
Public pricing
Real numbers and every guarantee on the pricing page — starting with a $2,000 money-back Diagnostic. No “schedule a call to discuss our fees.”
Money-back Diagnostic
If your Diagnostic doesn't surface ≥3× the fee in annualized opportunity, the Diagnostic fee is refunded in full.
The Playbook
The MBA Playbook for Small Business is the long version of why this practice exists. Available on Amazon — Kindle.
Books by Devin Casey
Long-form versions of why this practice exists.
Operator-tested books for owners who actually run the business. Both available on Kindle.
Book One · 13 Chapters
The MBA Playbook for Small Business
A 13-chapter operator's manual for owner-operated businesses under $4M. Operator-tested frameworks to diagnose, build, and scale a business that doesn't depend on you.
Get on Kindle →
Book Two · 90-Day Devotional
The Entrepreneur's Daily Altar
A 90-day devotional for Christian small-business owners.
Get on Kindle →From the founder
Built by an operator, for operators.
I hold an MBA and spend my working hours running business development for a specialized aviation company, consulting on operations for a Phoenix Metro healthcare clinic, and building Elaren — a practice designed for owner-operated Arizona businesses under $4M. The same pattern kept showing up: owners doing $1M to $4M weren't failing because the product was wrong. They were failing because the back office couldn't keep up — and no one was building for them.
The MBA Playbook for Small Business is the long version of why. Available on Amazon — Kindle.
Want to know what your business is leaking?
Book a 30-minute Fit Call. No pitch, no slide deck — just a working conversation about where the leverage is. If we're a fit, you'll have a Diagnostic SOW within 24 hours. If we're not, you'll leave with one or two things worth doing on your own.